Updated: Jan 16, 2020
SCRANTON, Pa. - Baldino Digital, a full-service media company based in Scranton, Pa., capped 2019 with two national advertising awards and a third honorable mention that have helped put a well-deserved spotlight on its clients.
The company earned a national Best of Industry award in Business-to-Business Digital Ad Campaigns from the Internet Advertising Competition, conducted by the Web Marketing Association. The award recognized outstanding creativity and out-of-the-box approach to a campaign aimed at small business owners. The campaign with a hip and edgy flair was coordinated entirely by Baldino Digital Managing Director John Baldino.
The second national award recognized Baldino Digital’s excellence in video production. The Videographer Award of Distinction was received for a social media trailer produced for the book “Dear Coach: Letters Home from World War II” by Lois Kathryn Herr of Lebanon County, Pa. It incorporated film footage of the book’s subject from the WWII era. Baldino served as the writer and editor for the trailer which included the voice talents of Joseph Iyoob.
Finally, Baldino Digital’s television commercial campaign produced for Horizon Dental Care earned an honorable mention for a series of spots capturing patient and staff testimonials. Team members included Baldino as producer/director, videographer Brian Jones, and editor Brooke Rutherford.
“It is always a delight to be honored for the massive amount of work this team puts out in a year,” Baldino said. “It is truly a team effort and I have enjoyed passing awards on to the creative people involved in each of these projects. We hold ourselves to the highest standards of excellence at Baldino Digital, and our clients and our staff see the results.”
Baldino Digital is already in consideration for further acknowledgement in 2020, including two Telly Awards, two Ava Awards, two Videographer Awards, one WebAward, and one Internet Advertising Competition award.
Based in Scranton, Pennsylvania, Baldino Digital proudly serves clients in multiple states and in a variety of industries. The company is a small business whose mission is to help small and medium-sized businesses to engage, interact, and connect with their customers, clients, and communities. Its diverse client base includes civic organizations, non-profits, religious institutions, and family-owned businesses in industries such as dentistry, ecommerce, events, home furnishing and décor, home improvement, hospitality, industrial solutions, performing arts, publishing, and retail.
Baldino Digital is operated by John Baldino. John is a native of Carbondale, Pa., and is a graduate of Marywood University and Excelsior College. He is a resident of South Abington Township, Pa.